979. Increased profit


It’s a fact of life: most people can tell the genuine from the false. People know when the waitress is genuinely interested or just trying to be nice because “that’s what she’s paid to do”.

Good service, kindness, compassionate benevolence, helpfulness – these are qualities that will bring customers back again and again. People are quick to condemn, and quick to praise. Word gets around. Self-interest and greed bring about the death of a business.

So how can we help? Let us show you how you can use these positive qualities in your business to attract more custom and make a greater profit. Teaching businesses how to make more money is our business.

37 thoughts on “979. Increased profit

  1. thecontentedcrafter

    “Good morning sir! 🙂 How are you today! 🙂 Do you have anything interesting planned for today sir! 🙂 ”

    “No, sod off with your feigned interest and mind your own business! 🙂 “

      1. thecontentedcrafter

        My supermarket has been coached by your firm and the first part is a direct transcript of the repeated greeting I get [minus the ‘sir’ of course]. The second part is my silent answer 🙂

  2. Cynthia Jobin

    Why would I expect a person in a thankless, low-paying job to be genuinely cheerful, happy and solicitous? I would rather the canned courtesy than a surly, ill-tempered honest greeting in these circumstances. More civilized…if insincere. It reminds me of the Stanislovski method of acting, whereby if you go through the motions, sometimes it actually produces the desired emotions.

      1. Bruce Goodman Post author

        My new company here – Fake Smiles Ltd – (Let a fake smile take you that extra mile) – doesn’t just tell you how to genuinely look like you’re smiling, but it helps you to make money out of it!!!

  3. toutparmoi

    I like, “How’s your day been so far?”

    “Well, I dismembered the body and stashed the bits in the freezer, and that gave me a craving for gelato so I just thought I’d pop out and buy me one.”


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